the front cover is lightly soiled at the head, an earlier price has been scribbled over in pencil and the pages are tanned, else a clean, unmarked and soliod copy. xi 346 pages. Yellow journalism and the yellow press are American terms for journalism and associated newspapers that present little or no legitimate well-researched news while instead using eye-catching headlines for increased sales.[1] Techniques may include exaggerations of news events, scandal-mongering, or sensationalism. By extension, the term yellow journalism is used today as a pejorative to decry any journalism that treats news in an unprofessional or unethical fashion (Wikipedia) Contents: Preface, Industrial, urban America and its press -- New York press: the innovators, Dana, Pulitzer, Hearst -- Standard papers forced to change -- New England journalism follows leader -- Middle Atlantic seaboard press is vigorous -- Southern newspapers survive the war -- Mid-Western daily voices multiply -- Mississippi Valley press crusaders -- Southwest journalism still frontier -- Rocky Mountain press has own coloration -- Pacific Coast crusaders are bold -- Press fights a war (Spanish-American) -- Expanding news associations struggle for dominance -- Newspaper syndicates and chains begin -- Advertising sells America -- Magazines widen their appeal -- Presses turn faster -- Professional advances made.